Art Cart NYC™ and Etta Place are proud to announce Truck Yeah: A Mobile Meet Up, to take place on October 2, 2011 from 12-6pm  The Crown Victoria Bar at 60. S. 2nd Street in Williamsburg. For the first annual Mobile Meet Up, a group of eleven trucks, each representing a different player in the rapidly growing “mobile culture” of New York City—from gourmet food, to fine art, music, design, and fashion—will convene in Brooklyn to celebrate the increased mobility and changing landscape of New York City. Envisioning the urban center as an ever-changing backdrop, mobile culture provides the public with accessible outlets to everything from diverse cuisines to cultural events that can be sought out or simply stumbled upon. These roaming vehicles move and evolve as fast as the city they serve. Overall, mobile units enable entrepreneurs to take risks, thereby creating a more energetic and colorful metropolis.

Art Cart NYC™’s third exhibition will present the work of Amia Yokoyama and Kennedy Yanko. Yokoyama will transform the truck into a cave-like environment and induce altered states of awareness through the use of light and sound. Employing digital frequency modulation, algorithms, and light projections, she will channel the sacred nature of prehistoric caves in a contemporary iteration. Yanko will stage her paroxysm paint sculptures inside and around the truck. These poured pieces are boundless outbursts of vibrant pigments, which form eerie, intoxicating, surreal sculptures that are malleable to their surroundings.

For its inaugural exhibition, Etta Place will present Resident Artists, a salon style exhibition of works by local artists, including paintings by Malado Baldwin and Heather Morgan, works on paper by Alison Mazur, jewelry by Emily Miranda, wallpaper by Flat Vernacular and other curiosities. In addition, El Camino ARTRV will showcase REACTION SERVICES, a mock trucking company created by Stephen Zerbe, and Gawker Artists will present photographer Adam Courtney’s Box Project, for which he will invite the public to pose for portraits in a constructed set. BangOn! NYC will play music and Lonely Goat Dance Company will perform throughout the day.

Truck Yeah participants currently include:

Art Cart NYC™
Bang Bang NYC
BangOn! NYC
Coolhaus Ice Cream Sandwiches
El Camino ARTRV
Etta Place
Gawker Artists
Green Pirate Juice Truck
Lonely Goat Dance Company
Rickshaw Dumpling Truck
Tiffany Nicole Mobile Vintage Shop
The Mud Truck
Truck Farm

Art Cart NYC™ is a mobile exhibition space that motivates people to think imaginatively about exhibiting and experiencing art. Building on the movement of art in alternative spaces, Art Cart NYC™ works with young artists, performers, and curators to organize dynamic public events in which exhibitions and performances are staged around the parameters of a truck. Its events build strong connections between members of a burgeoning interdisciplinary artistic community, and its web presence perpetuates the conversation about an emerging generation of creators. Art Cart NYC™ constructs unique situations that demonstrate how art is approachable, engaging, and socially valuable. 

Etta Place is a Brooklyn-based art and curiosities house founded by sisters, Genevieve and Liz Dimmitt. Equal parts art salon, design workshop, and clubhouse, Etta Place is a forum for showcasing works by local artists, designers, and creators using re-purposed, recycled, vintage and found objects.

Gawker Artists is an online art community and exhibition program that offers free exposure to artists of every medium. Participating artists receive profile pages on Gawker Artists and are eligible to have their work published in advertising across all Gawker Media titles and included in the Gawker Artists Shop. Select artists are featured in various brand partnerships and quarterly exhibitions at Gawker’s NoLita office turned gallery space.

Housed in a former police car repair shop, Crown Victoria Bar and Gardens offers 24 craft beers on tap, a full kitchen, 1,000 square feet of front patio and a 10,000 sq ft back yard & event space.  The inviting interior bar space is built from reclaimed wood from the Coney Island Boardwalk and is constructed primarily from recycled material. The back yard/event space has even more room to relax, or play one or more of our rotating leisure activities, including ping-pong, badminton and bocce, with new games added all the time

At Gawker Media’s auto-focused title, Jalopnik delivers news, reviews, and opinion for the automotive enthusiast. Acclaimed industry expert Ray Wert steers the coverage from shiny galleries of domestics and exotics to roadside narrative and the evolution of car culture in mainstream media. The Jalopnik readership comprises automotive experts and decision-makers who share their make-and-model persuasions with countless others in their social circles.